Privacy & Cookies

Last updated: 27 July 2026

Part I - Privacy Policy

1. Who we are

This Privacy Policy explains how Dongguan Xiegang YiNiDun Watch Firm, trading as ENITON (“ENITON”, “we”, “us”, or “our”), collects, uses, shares, stores, and protects personal information in connection with eniton-watch.com and direct Website orders.

For privacy questions or requests, contact:

Email: enitonwatches@gmail.com

Operator: Dongguan Xiegang YiNiDun Watch Firm, trading as ENITON

Correspondence address: Room 101, No. 19 Shanghu Village, Second Lane, Xiegang Town, 523000 Dongguan City, Guangdong Province, China

2. Scope

This policy applies to visitors to the Website, customers who place or attempt to place a Website order, people who contact ENITON, and people who subscribe to ENITON marketing.

It does not govern information processed independently by AliExpress or another third-party marketplace, or information handled under an OEM, private-label, wholesale, distributor, or other business agreement.

3. Personal information we may collect

Depending on how you interact with us, we may collect:

• Identity and contact information, such as name, email address, telephone number, billing address, delivery address, country, and postcode.
• Order and transaction information, such as products purchased, order number, order value, currency, payment status, delivery method, tracking information, returns, refunds, warranty claims, and customer-service history.
• Payment-related information needed to complete a transaction. Card and account details may be collected directly by the payment provider selected at checkout. ENITON receives transaction information necessary to confirm and manage the order.
• Communications, including emails, contact-form or chat messages where available, reviews, photographs, videos, and information supplied in a return, warranty, or complaint request.
• Device and usage information, such as IP address, browser type, device type, operating system, approximate location derived from IP, referring page, pages viewed, interactions, timestamps, and cookie or similar-technology identifiers.
• Marketing information, such as subscription status, communication preferences, campaign interaction, and consent records.
• Security and fraud-prevention information, such as verification results, suspected misuse, account activity, and information needed to protect transactions and the Website.
• Any other information you voluntarily provide.

Please do not send information that is unnecessary for your request, such as a full card number, card security code, account password, government identification number, or unrelated sensitive information.

4. How we obtain information

We obtain personal information:

• directly from you when you browse, order, contact us, subscribe, request a return, or make a warranty claim;
• automatically through the Website, cookies, logs, and similar technologies;
• from service providers involved in payment, fraud prevention, delivery, website operation, analytics, communications, or customer support; and
• where permitted, from public sources or third parties when needed to prevent fraud, comply with law, or resolve a delivery or transaction issue.

5. How and why we use personal information

We may use personal information to:

• provide product information, process payment, fulfil and deliver orders, send transaction updates, handle cancellations, returns, refunds, and warranty claims, and otherwise perform our contract with you;
• answer enquiries and provide customer support;
• verify orders, protect accounts and transactions, prevent fraud, investigate misuse, maintain security, and establish, exercise, or defend legal claims;
• comply with tax, accounting, customs, product-safety, consumer-protection, record-keeping, and other legal obligations;
• operate, troubleshoot, secure, and improve the Website and our services;
• understand Website performance and customer interactions through analytics, where permitted and subject to consent where required;
• personalise content or measure and deliver advertising, but only where enabled and permitted, and subject to consent or opt-out rights where required; and
• send promotional emails or new-product updates where you have subscribed or where otherwise permitted by law.

Where data-protection law requires a lawful basis, we rely on one or more of the following as appropriate:

• Contract: processing necessary to take steps at your request or to perform a purchase contract.
• Legal obligation: processing necessary to comply with law.
• Legitimate interests: operating and securing the business, preventing fraud, improving services, and handling claims, where those interests are not overridden by your rights.
• Consent: for optional marketing, non-essential cookies, or another activity where consent is required. You may withdraw consent at any time without affecting earlier lawful processing.

6. Cookies and similar technologies

The Website may use cookies, pixels, local storage, software development tools, and similar technologies for essential operation, preferences, analytics, security, and advertising.

Where required by law, non-essential technologies will be used only after you make a consent choice. You can learn more and manage available choices in Part II of this Privacy & Cookies Policy and through any cookie-preference tool displayed on the Website.

7. How we share personal information

We may share personal information only as reasonably necessary with:

• Website and e-commerce service providers, including UEEshop and related hosting or technical providers.
• Payment providers, including PayPal and the card-payment provider shown at checkout.
• Logistics, warehousing, postal, courier, customs, tax, and delivery partners.
• Customer-support, email, communications, security, fraud-prevention, analytics, and advertising providers, if and when those services are enabled.
• Professional advisers, insurers, auditors, banks, and other parties needed to manage risk, compliance, or legal claims.
• Government authorities, regulators, customs, courts, law enforcement, or other parties where disclosure is required by law or reasonably necessary to protect legal rights and safety.
• A buyer, investor, or successor in connection with a genuine business reorganisation, financing, sale, or transfer, subject to appropriate confidentiality and legal requirements.

Service providers may use information only for the relevant services and according to their contracts and applicable law.

ENITON does not intend to sell personal information for monetary payment. If the use of an advertising or analytics technology is legally treated as a “sale” or “sharing” in a particular jurisdiction, ENITON will provide the notice and choice required by applicable law.

8. International transfers

ENITON operates from China and serves customers internationally. Your personal information may therefore be processed in China and in other countries where our service providers, payment partners, or logistics partners operate.

Data-protection laws differ between countries. Where applicable law requires safeguards for an international transfer, we will take the measures reasonably required for that transfer, which may include contractual protections, transfer assessments, consent where valid, or another recognised mechanism.

9. Retention

We retain personal information only for as long as reasonably necessary for the purpose for which it was collected, including to:

• complete and document orders, delivery, returns, refunds, and warranty service;
• comply with tax, accounting, customs, consumer-protection, and other legal record-keeping requirements;
• maintain security and fraud-prevention records;
• resolve complaints and establish, exercise, or defend legal claims; and
• maintain marketing records until you unsubscribe or we no longer have a lawful reason to retain them.

Retention periods vary according to the type of information, legal requirements, risk, and the service provider involved. When information is no longer required, we will delete, anonymise, or securely isolate it as appropriate.

10. Security

We use reasonable administrative, technical, and organisational measures designed to protect personal information against unauthorised access, loss, misuse, alteration, or disclosure. No internet transmission or storage system is completely secure, so absolute security cannot be guaranteed.

You are responsible for keeping any account password confidential and for notifying us promptly of suspected unauthorised use.

11. Marketing communications

You may choose to subscribe to ENITON promotional emails or new-product notices. You may unsubscribe at any time by using the unsubscribe link in a marketing email or by contacting enitonwatches@gmail.com.

Unsubscribing from marketing does not stop necessary service communications, such as order confirmation, payment, delivery, safety, return, refund, warranty, or customer-support messages.

12. Your privacy rights

Depending on where you live and which law applies, you may have rights to:

• request access to personal information we hold about you;
• ask us to correct inaccurate or incomplete information;
• request deletion of information;
• request restriction of processing;
• object to processing based on legitimate interests or to direct marketing;
• receive certain information in a portable format;
• withdraw consent at any time where processing is based on consent;
• opt out of the sale, sharing, or targeted advertising use of personal information where applicable; and
• complain to a competent data-protection or privacy authority.

These rights may be subject to legal conditions and exceptions. We may need to verify your identity before completing a request. To submit a request, email enitonwatches@gmail.com with the subject “Privacy Request” and explain the right you wish to exercise.

We will not discriminate against you for exercising a privacy right protected by applicable law.

13. Children

The Website is intended for a general adult shopping audience and is not directed to children who cannot legally provide their own data-protection consent or enter into a purchase contract. We do not knowingly seek to collect personal information from such children. If you believe a child has provided personal information improperly, contact us so that we can review and take appropriate action.

14. Third-party websites

The Website may link to third-party sites or services. Their privacy practices are governed by their own notices. Review those notices before providing personal information to a third party.

15. Changes to this policy

We may update this Privacy Policy when our services, providers, or legal obligations change. The revised version will be posted on the Website with a new “Last updated” date. Where required, we will give additional notice of a material change.

16. Contact and complaints

Email: enitonwatches@gmail.com

Suggested subject line: Privacy Request

If you are not satisfied with our response, you may have the right to complain to the data-protection or privacy authority in your country.

Part II - Cookie Policy

1. What are cookies?

Cookies are small text files stored on a browser or device when a person visits a website. Cookies and similar technologies can remember information, keep a shopping basket working, protect a transaction, measure Website use, or support advertising.

Similar technologies may include pixels, tags, local storage, software development tools, and other methods that store information on or access information from a device.

2. How ENITON may use these technologies

The Website may use the following categories:

• Strictly necessary cookies: required for functions such as page navigation, shopping basket, checkout, payment routing, security, fraud prevention, load balancing, and privacy choices. These cannot usually be disabled through our preference tool because the requested service cannot operate properly without them.
• Preference cookies: remember choices such as language, currency display, region, or other settings.
• Analytics cookies: help us understand Website traffic, page performance, errors, and how visitors interact with the Website.
• Advertising cookies: may help measure campaigns, limit repeated advertising, or show content or advertising that is more relevant across websites.
• Social-media or embedded-content technologies: may be set when a page includes content or functions supplied by another platform.

The availability of a category does not necessarily mean every type is currently active. The current cookie-preference tool, where displayed, should provide the most up-to-date information about available categories and choices.

3. Consent

Where applicable law requires consent, ENITON will ask for an active choice before placing or accessing non-essential cookies or similar technologies. Strictly necessary technologies may be used without consent where the law permits because they are needed to provide a service you request or to maintain security.

Rejecting non-essential cookies should not prevent basic shopping and checkout functions, although some optional preferences, analytics, embedded content, or personalised features may not work.

4. Third-party cookies

Some technologies may be provided by third parties that support Website hosting, payment, security, analytics, advertising, communications, or embedded content. Those third parties may process information under their own privacy notices.

ENITON does not control a third party’s independent use of information outside the services it provides to ENITON. Review the relevant third-party notice where it is linked through the Website or cookie-preference tool.

5. How long cookies remain

Session cookies normally expire when the browser is closed. Persistent cookies remain for a set period or until deleted. Duration varies by purpose and provider. Where a cookie-preference tool displays a detailed cookie list, that list should show the current provider, purpose, and duration.

6. Managing your choices

Where the Website provides a cookie-preference tool, you can use it to accept, reject, or change available non-essential categories. Withdrawing consent does not affect processing that occurred lawfully before withdrawal.

You can also use browser settings to block or delete cookies. Blocking all cookies may prevent the shopping basket, checkout, login, payment, or other essential functions from working correctly.

Some browsers or extensions send privacy preference signals. Where applicable law requires ENITON to recognise a qualifying signal, ENITON will process it as required by that law.

7. Changes

We may update this Cookie Policy when the Website, technologies, providers, or legal requirements change. The updated version will display a revised “Last updated” date.

8. Contact

Email: enitonwatches@gmail.com (suggested subject: Cookie or Privacy Question)